Close the Tracking Gap

A Free Tool Worth Running Before You Attend

Disclosure: Stape is the Day 1 sponsor at MeasureSummit May 2026. We use their platform independently and recommend it on that basis.

Stape builds and maintains the infrastructure a large portion of our community runs server-side Google Tag Manager on. They're official partners with Google, Meta, and TikTok, and they've contributed more templates to the GTM server gallery than any other organization.

Their free Website Tracking Checker is one of the more practically useful tools in the space right now.

You enter any publicly accessible URL and get back a tracking health score within about two minutes. The report covers four areas: analytics configuration, advertising attribution, cookie setup, and page speed impact from third-party tracking scripts.

Sites with what appears to be solid tracking frequently show meaningful gaps when you look at what's actually reaching ad platforms intact. We've run it on sites we considered well-configured and found things worth addressing.

A few practical details on how it works: it reads only what's publicly visible on the page. No login to your analytics or ads accounts required. It flags problems, assigns a score, and provides prioritized, step-by-step recommendations for fixing each issue.

Running it on your own site before MeasureSummit gives you a concrete baseline to bring to the conversation.

Scan your site for free: stape.io/website-tracking-checker

The May 2026 Schedule Is Published

The tentative schedule for MeasureSummit May 2026 is now live at measuresummit.com. Here's a brief look at the main stage.

Day 1: Measurement Day, Monday May 12
Hosted by Fred Pike. The day opens with a panel featuring Simo Ahava, Dana DiTomaso, and Krista Seiden, followed by sessions from Siavash Kanani, Shankar Vivek (Google), Phil Pearce, and Charles Farina.

Day 2: Data-Driven Marketing Day, Tuesday May 13
Hosted by Josh Silverbauer. Sessions from Purna Virji (LinkedIn), Maggie Wolff (Box), Will Critchlow, Jorge Cunha, Talia Wolf, and Marco Giordano.

Both days include featured presentations, highlight videos of all on-demand speakers, live interaction, and sponsor spotlights throughout.

View the full schedule and register for free at measuresummit.com

Less Than Two Weeks Left on Early Bird All-Access-Pass Pricing

Early Bird pricing for our All Access Pass ends April 30.

Free registration includes livestream access for both days. The All Access Pass includes full recordings of every session from the May event (and an option to purchase the October 2026 recordings as well), at the best rate available for the rest of the year.

If you plan to revisit sessions, share recordings with your team, or attend both events, this is the window that makes sense to act on.

Get your All Access Pass

Until Next Week,
The MeasureSummit Team