The practitioners solving your tracking problems

Monday Milestone: Five more speakers confirmed

September brings clarity.

While everyone else is returning from summer break, wondering what changed while they were away, we're announcing the next five speakers who'll help you navigate what's actually happening in measurement right now.

These aren't the "thought leaders" posting hot takes on LinkedIn. These are practitioners solving the problems keeping you up at night - the ones where your tracking setup worked perfectly until it didn't, or when stakeholders demand attribution clarity in an increasingly privacy-first world.

Meet your next five speakers:

Juliana Jackson - Cloud Director, Data Science, Jellyfish

Enterprise strategist known for saying what others won't. Juliana's focus on connecting voice of customer insights with first-party data strategies addresses the gap most companies miss - why their content doesn't convert despite perfect technical implementation. Her "Insights, Intent & Impact" framework helps brands align with actual user needs instead of assumed ones.

Usman Qureshi - Web Analytics Consultant, Koalatative

CRO and analytics specialist who understands why GA4's interface data can mislead your testing decisions. His session on analyzing A/B test data without SQL addresses the accuracy problems most teams don't realize they have - especially critical for tests over 12k users.

Matteo Zambon - Co-Founder, Tag Manager Italia

The only person to win both the Quanties Award and Golden Punchcard Prize. When Matteo talks about GA4 attribution, people listen. His "GA4 Attribution Code" session tackles the attribution challenges everyone faces but few solve - determining which campaigns actually deserve your budget when traditional tracking methods fail.

Simo Ahava

Needs no introduction. Topic to be determined, but knowing Simo, it'll solve something you didn't realize was broken.

Each brings the depth that makes MeasureSummit different from surface-level conference content.

Alina Popa - Founder, Ignite Marketing

Certified Measurement Strategist specializing in the tracking problems that drain ad budgets. Her "Stop Wasting Ad Spend" approach focuses on recovering lost conversions and implementing privacy-compliant tracking that actually works. Essential for anyone running Google Ads in 2025's privacy landscape.

More updates next Monday.

Until then,

The MeasureSummit Team

P.S. Super early bird pricing ends September 16th - then prices increase by $20. If budget planning matters, now's the time.