Two Days, Every Session

The schedule is live at measuresummit.com.

Two weeks out from May 12, here's a practical picture of what the event looks like.

What to expect on May 12-13

Both days run as full live programs. Daily hosts and the MeasureSummit team handle transitions and recaps between speakers. Forty-eight speakers total, split across Measurement Day on May 12 and Data-Driven Marketing Day on May 13.

New this year: interactive elements built into the livestream, and sponsors giving away prizes live during the event.

The current schedule is at measuresummit.com if you want to map your days now.

The content problem with live events

Two days is a lot of content. European time zones make some sessions difficult. Sessions overlap. Not everyone can give two full days to a livestream.

Free ticket holders get a short replay window after the event. We call this the "Encore," and it's there for exactly that situation.

What the All Access Pass is actually for

The Encore window handles "I missed it live." The All Access Pass handles something different.

Access to all session recordings tends to earn its value later. A few months out, you're mid-implementation on server-side tagging or rebuilding an attribution setup from scratch. You remember there was a session that covered that exact scenario. That's when you want the recording as a reference.

The All Access Pass includes full recordings from May, the option to add October sessions at a discount, and lifetime access with no expiry. Share it with your team. Pull up a specific session when the work actually demands it.

Early bird closes Thursday, April 30 at Midnight EST

If you've been considering the All Access Pass, the current rate ends Thursday. After that, it increases as we get ready for the full conference sessions.

Free registration for the livestream is still available, no deadline.

Full schedule and registration: measuresummit.com

All Access Pass details

Until Next Week,
The MeasureSummit Team